Keyword Ad Agency

Three ad agency executives are pressured into taking a motorbike trip to Baja by a big-ticket client. Along the way, the client is spurned by a young woman whose boyfriend sticks up for her. The client later disables their van, leading to their deaths in the desert. When the executives piece together what has happened, it leads to a showdown.

Set at a boutique New York ad agency where generational divides see the established C-Suite and rising Gen Z employees collide. After a company decision spirals out of control, the agency's reigning executives are pushed out and the Z-Suite employees are suddenly put in charge, ultimately testing both generations' skills and patience.